| Bailey and Dellarocas make Digital Market Games available under Creative Commons license | |
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Today Joe Bailey (U. Maryland) and I demonstrated one of our digital market games at the Information Technology 2010 Teaching Workshop. The workshop was impeccably organized by our colleagues at the Georgia Tech College of Management. The games were co-developed by Joe and I when we were co-teaching a Digital Markets course at the Robert H. Smith School of Business. They are simple but addictive in-class simulation games that aim to introduce several concepts of two-sided markets in a fun way. Two-sided markets are one of the key concepts of competition in online settings -- their study has really taken off in the last 10 years and an increasing number of business schools teach courses on this topic. The games have been hugely successful for us so we are making them available to our colleagues under a creative commons license. Please go here for details.
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